Share 4min read Written by Charlotte Akirav What Is Microsoft Advertising and How It Works? Read More
What Is ROAS? Calculating Return On Ad Spend ROAS is short for Return On Ad Spend, and it refers to the effectiveness of your advertising efforts. In other words, it’s the revenue generated for every dollar invested in an advertising campaign. It’s rooted in the ROI (Return On… Read More
"The behavior of potential customers is now in the spotlight, and marketing automation is what brands need to create a holistic picture of their prospects." Read more
Top 5 Video Advertising Trends Video Advertising is one of the most preferred ways of promoting a brand today. Videos are no longer just a medium to show all your content but are an effective way to educate and influence consumers. Video advertising has become… Read More
"Learn how to get started with Google Shopping and make your first sale. This is a beginner's Google shopping guide that anyone can use!" Read more
All The Best Email Providers List: Free & Paid Email is the most used mode of communication across the world. In 2020 there were 4.2 billion email users across the globe. Corporations, businesses, and individuals all use email in their daily lives. There are tens of providers around the… Read More