"Retailers and restaurateurs use a variety of tactics to influence our perception of prices, from using "charm prices" to per-customer limits." Read more
What Are Google Discovery Ads and How They Work In the ECommerce World Google Discovery ads are a fundamental aspect of digital marketing. We see them every day, but what exactly are they? And how do they function in the eCommerce world? This informative article will discuss everything you need to know about… Read More
"Every product should be categorized by profit to determine how aggressively you bid for them, not clustered with everything else as a one-size-fits-all." Read more
Shopify Makes a Strategic Move by Investing $100 Million in Klaviyo Shopify, the e-commerce platform that helps merchants worldwide build, manage and grow their businesses, has invested $100 million in Klaviyo—a leading email marketing platform for e-commerce retailers. This investment will allow both companies to work together to deliver new product… Read More